[SATLUG] Need scripting assistance

Brian Lewis astro at astr0.org
Sat Dec 22 09:27:43 CST 2007


The mail is to inform customers about a change to their account.  
Previously we have used our website but anytime you advise them that  
they can't do xx they complain about not being informed and if we  
email everything our, there is no more "not being informed" :)

Sent from my iPhone

On Dec 22, 2007, at 2:46 AM, Brad Knowles <brad at shub-internet.org>  
wrote:

> On 12/22/07, Don Wright wrote:
>
>> Sure looks like spam. 8^) Think about it: You're sending exactly the
>> same message to thousands of recipients who didn't sign up for it
>> through a double-confirmed list. You're talking about a simple
>> broadcast, not a bounce-managed mailing list package.
>
> The method of extracting the addresses should be kept separate from  
> the method of contacting the recipients in question.
>
> Since there is presumably a prior business relationship with those  
> customers, it probably won't be considered spam from a purely legal  
> perspective, but you're definitely in territory where a lot of the  
> recipients might disagree with that interpretation.
>
>
> However, on a purely technical level, with a decent hardware, OS,  
> and software configuration, Mailman can certainly handle a list of  
> 100k addresses, especially in an announce-only list (see FAQ 1.15 at  
> <http://www.python.org/cgi-bin/faqw-mm.py? 
> req=show&file=faq01.015.htp>).
>
>>                                                          I expect  
>> Brad
>> will shortly tell you the effective lifetime of your ISP account will
>> be measured in milliseconds -- and why even if it gets out, the
>> inbound servers will detect and delete this flood of excrement, even
>> before the complaints hit every block list on the planet.
>
> A lot will depend on the exact methods used to transmit the  
> messages, and the type of account you have.  Many ISPs do rate- 
> limiting for many types of customers, and they may block outbound  
> port 25 access, thus forcing you to route all your e-mail through  
> their mail servers -- the ones with the rate-limiting.
>
> This issue comes up often enough with totally legitimate double opt- 
> in mailing lists that we have several related entries in the Mailman  
> FAQ Wizard, in particular FAQ 4.51 at <http://www.python.org/cgi-bin/faqw-mm.py?req=show&file=faq04.051.htp 
> > which asks if Mailman has any built-in rate-limiting facilities  
> since so many ISPs do rate-limiting on their mail machines and the  
> customers don't want to get their account automatically nuked for  
> abuse or get charged mega-bucks for over-usage, or whatever.  There  
> are other FAQ entries that are somewhat related, but this one should  
> be your starting point.
>
>
> If you want to do any appreciable amount of customization/mail-merge  
> functions on the outgoing messages, then a "real" mailing list  
> manager like Mailman is not going to work for you (see FAQ 3.37 at <http://www.python.org/cgi-bin/faqw-mm.py?req=show&file=faq03.037.htp 
> >).
>
> Instead, you'll want a proper Customer Relationship Management  
> system.  I don't have any personal experience with any CRMs, so I  
> can't give you any particular advice in this area.  But I think that  
> all the significant solutions in this space are commercial, as  
> opposed to being freely available.
>
>> 2) Import that file into a proper mailing list manager[2] - which can
>> then handle the generation of the 100K personalized emails in an
>> efficient manner - and handle the undeliverables so you don't get
>> overwhelmed with the flood coming back. Check with your upstream
>> provider on any limits to the traffic you're allowed, and set them
>> into the MLM so you don't get TOSsed.
>
> From a purely technical standpoint, handling the bounces properly  
> and in an automated fashion is actually the single biggest issue  
> that needs to be considered.
>
> Consider at the same LISA'98 conference where John Viega (the  
> original author of Mailman) was talking about the 1.0 beta version  
> being able to handle hundreds of thousands of message deliveries per  
> day on a low-end Pentium class machine with just 48MB of RAM, you  
> also had Strata Chalup talking about all the multitudinous hoops  
> that they were running into with what they characterized as one of  
> the world's very largest mailing lists (the firewalls mailing list  
> at greatcircle.com), which was running into untold amounts of  
> problems with hundreds of thousands of message deliveries per day.
>
> The one big difference was that Strata was using Majordomo, and John  
> was using Mailman.
>
> They were both using sendmail as their MTA, and Strata had already  
> tried throwing considerably bigger hardware at the problem before  
> she started going through all the various hoops that she ultimately  
> ended up with.
>
> In John's paper, he outlined that the key performance improvement  
> was in the automated way that Mailman handled all the bounces.  I  
> imagine that the queueing & retry mechanisms built into Mailman  
> probably also help, but that would be very secondary.
>
>
> But we do get back to that rate-limiting issue, and other factors  
> where this particular use of this application is likely to get your  
> account revoked and all Internet access for your business summarily  
> terminated.
>
> Neither you nor your boss are likely to want that to happen.
>
>> 3) Now start using the provided tools to manage your extremely- 
>> valuable,
>> cleaned and verified customer mailing list and send them stuff _they_
>> find useful frequently enough that it becomes a relationship and not
>> junk mail.
>
> The technical issues mentioned above are not your biggest problem.  
> Not by a longshot.
>
> Providing sufficient value to your customers that they don't all  
> file lawsuits against you for spamming them -- that's actually your  
> biggest problem.
>
>
> If you can get the value proposition resolved before you send out  
> the first message, then everything else becomes a relatively simple  
> exercise in running some software for a few hours on a server  
> somewhere.
>
> -- 
> Brad Knowles <brad at shub-internet.org>
> LinkedIn Profile: <http://tinyurl.com/y8kpxu>
> -- 
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